Orientation towards Learning, to the Market and its Impact on Business Results: an Analysis with Structural Equation Modeling

Authors

  • Jaime Gustavo Gallo Mendoza Universidad Internacional del Ecuador (UIDE)

DOI:

https://doi.org/10.37467/gka-revsocial.v8.1974

Keywords:

Market, Learning, Entrepreneurship, Innovation, Competitive Advantage

Abstract

In this research, we explained the relationship of four entrepreneurial capacities: market orientation and its influence on orientation towards learning and both, in the results of small and medium industries belonging to the "Food and Beverages" sector, located in Ecuador. With the aim that these types of organizations achieve a competitive organizational performance in Ecuador. A tool for small and medium– sized industries to operate in the market in the long term because competencies will be developed so that they generate more efficient results and therefore a greater competitive advantage.

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Published

2019-10-22

How to Cite

Gallo Mendoza, J. G. (2019). Orientation towards Learning, to the Market and its Impact on Business Results: an Analysis with Structural Equation Modeling. SOCIAL REVIEW. International Social Sciences Review / Revista Internacional De Ciencias Sociales, 8(3), 151–162. https://doi.org/10.37467/gka-revsocial.v8.1974

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Research articles