TY - JOUR AU - Ibarra Morales, Luis Enrique AU - Casas Medina, Emma Vanessa AU - Sotelo Ríos, Rut Noemí PY - 2016/03/30 Y2 - 2024/03/28 TI - Social Responsibility as a Strategy for Raising Business Competitiveness: Study Case JF - SOCIAL REVIEW. International Social Sciences Review / Revista Internacional de Ciencias Sociales JA - revSOCIAL VL - 5 IS - 1 SE - Research articles DO - 10.37467/gka-revsocial.v5.371 UR - https://journals.eagora.org/revSOCIAL/article/view/371 SP - 67-79 AB - <p>Assuming the relevance that social responsibility has in any organization, is interesting to see the function that performs to increase the competitiveness in a university level. In that manner, it can be pointed that is necessary for universities to embrace its commitment with society, being social responsibility a key for it. In this way, it will be possible to improve the environment where it lives and operates, satisfying the needs and expectations of interest’s groups and, definitely, to correspond to social corporations that support and subsidize those universities. In this investigation a proposal of an innovation of the curriculum type model was designed, based on universities social responsibility, to be applied at Universidad Estatal de Sonora with the purpose of increasing the competitive basis in the environment where it evolves. The model was developed from an appropriate theoretical support, as well as the study of similar innovation models that have been tried in other universities of the country, public and private, and that nowadays have the distinctive of a Social Responsible Company.</p> ER -