BARÓN PULIDO, M.; LOTERO ECHEVERRI, G. Branding Semiotics, tips to Innovate in SMEs in Colombia. HUMAN REVIEW. International Humanities Review / Revista Internacional de Humanidades, [S. l.], v. 5, n. 1, p. 119–129, 2016. DOI: 10.37467/gka-revhuman.v5.446. Disponível em: https://journals.eagora.org/revHUMAN/article/view/446. Acesso em: 19 may. 2024.